As the official business and destination agency of Stockholm, Stockholm Business Region works to strengthen the city’s international attractiveness for companies, talent, visitors and investment. In 2025, Stockholm was ranked Europe’s most innovative region by the European Commission, further reinforcing the city’s position as a global centre for forward-thinking industries and ideas.
Fashion remains an important part of that broader ecosystem. Swedish fashion brands continue to operate internationally across luxury, retail, sustainability, technology and culture, while Stockholm itself has become known for producing globally influential brands, creative talent and business models.
Through Stockholm Fashion Week, international press, buyers, cultural figures and industry leaders are brought into direct contact with the city and its wider creative landscape. The week creates a platform not only for runway presentations and collections, but also for conversations around design, innovation, commerce and the future of fashion.
The partnership with Stockholm Business Region reflects a shared ambition to strengthen Stockholm’s international visibility and long-term relevance as a destination for fashion, creativity and business alike.
Discover more about Stockholm’s international business ecosystem via Stockholm Business Region and explore the city at Visit Stockholm.
