The ASFB Triangle

Our internal compass to further the interest of our member brands. The triangle guides how we approach our goals, projects and memberships.

The ASFB Triangle is used as a practical framework to guide the association’s work, ensuring that design and identity, sustainability, and economic viability are always considered together. It helps the ASFB prioritise initiatives and brands that are credible, responsible, and commercially relevant, supporting a balanced and future-facing fashion industry.